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Could technology make Assistants obsolete?

Submitted by Ethan on February 05, 2010 at 01:05 PM

Just downloaded a new app for my iPhone that the maker calls, “The Personal Assistant in your Phone.” I read that line twice and thought to myself, “Could technology make my job obsolete?” After thinking about it for a bit though, I realize that all of these technological advances (apps, cell phones, computers, google, etc.) aren’t going to supplant the assistant position, it’s just going to make our jobs easier to perform by being able to multi-task more effectively. My boss would never use the below app on their phone… that’s what they have ME for. BUT I am glad that I can now use this app to accomplish any such task demonstrated in the video below in a quick and seamless way while out of the office or home and on the go. Have an iPhone?... check it out, it’s free.

Siri - The Personal Assistant in your Phone from Tom Gruber on Vimeo.

Siri is a virtual personal assistant on your phone.  You ask Siri in your own voice, and it helps you get things done when you’re on the go.  This video shows a demo of Siri helping plan a romantic evening, get tickets to a great movie, discover cool things to do on the weekend, and getting back home.

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